Kape Maria is a social enterprise from the Philippines. It aims to encourage Filipinos support local coffee and to work with local coffee farmers to improve and expand supply.
I was asked to create a symbol that personifies the Filipina woman and what can be more Filipina than the iconic butterfly sleeves of a Philippine terno? Kape Maria's premium coffee beans are sourced from different places like Cavite, Benguet and Ifugao Province. The idea is show a bit of history of the place where the particular blend originated through a collage of pictures inside the silhouette.